Chun-wei Liao is a London-based industrial designer who is creating this clever flat-pack cardboard lighting with options for customization and personalization. Design*Sponge has a great post on this and detailed photos showing how it all goes together (All the Design*Sponge coverage of ICFF has been amazing. It's worth checking out.)
Larger images from Liao's website. Detailed photo from Design*Sponge. 
I love the look! Is it coated with something? I'm sort of a practical girl - do you clean it when it gets dusty, or is this sort of a replaceble/recyclable item? I would be psyched to have a recyclable light fixture.
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